J . Sagar Associates (JSA) advised and assisted Bloc3, which owns and operates the ‘Tribe’ branded chain of fitness centres (Tribe) in relation to the sale of its business to Cube Fitness Private Limited, promoted by CultFit Healthcare Private Limited, which owns and operates the ‘Cult’ branded chain of fitness centres (Cult). Tribe and Cult are both based in Bangalore and are among the early movers in the Cross-Fit workstation line of fitness centres in South India.

Cult is majority-owned by Curefit, the start-up co-founded by Mukesh Bansal and Ankit Nagori, former Flipkart executives.

JSA has been instrumental in assisting Tribe from its inception days and has advised and assisted them in formulating polices for its members, obtaining operational licenses, opening of new fitness centres and general corporate advice.

The JSA team that has assisted Tribe from its inception to its acquisition comprises of Partner – Probir Roy Chowdhury; Senior Associates – Vishnu Nair & Soumya Patnaik; and Associate –YajasSetlur